From a modest workshop in Southwest Harbor, Maine, in 1928, a new chapter in American yachting quietly began. Henry Hinckley wasn’t interested in building just any boat—he wanted to craft vessels that were better, stronger, and more beautiful than anything available. Nearly a century later, Hinckley Yachts remains one of the most revered names in the industry, combining heritage, craftsmanship, and cutting-edge innovation in a way few others have matched.
Originally famed for classics like the Bermuda 40, Hinckley transitioned from sailboats to motor yachts in the late 20th century. The move shocked purists, but innovations like the Talaria line and—most famously—the Picnic Boat, made believers out of skeptics.
"The first duty of a bow is to be beautiful."
— Hinckley Design Philosophy
Today, their SilentJet™ hybrid propulsion, JetStick controls, and Dual Guard composite hulls prove that technology can enhance—not replace—timeless design.
A look at the classic Hinckley Helm.
Introduced in 1994, the Picnic Boat was less about speed and more about soul. It wasn't built for racing or passage-making. It was crafted for entertaining, anchoring in coves, and connecting with the sea.
What made it revolutionary?
Open-air layout built for socializing
Jet propulsion—safe in shallow waters
Joystick control—as intuitive as it is impressive
Downeast design language—a sheerline that melts into the horizon
“Hinckley single-handedly created the entire Picnic Boat class... designed primarily for relaxing and entertaining.”
With sweeping lines that nod to lobster boats and a philosophy grounded in beauty over bravado, the Picnic Boat became a floating sculpture—and a marketing juggernaut.
Hinckley doesn’t just chase trends—they shape them:
Innovation | First Used | Why It Mattered |
---|---|---|
Fiberglass Hulls | 1960 (Bermuda 40) | Strength, weight reduction |
JetStick | 1998 | Dock with a joystick |
SCRIMP Tech | 1990s | Greener, stronger hull construction |
SilentJet | 2023 | Quiet, hybrid propulsion without compromise |
OnWatch | 2016 | Remote monitoring via mobile device |
“Despite comparisons to 'frozen snot,' Hinckley used fiberglass—setting a new industry standard.”
It’s hard to define, but easy to recognize. Downeast Style isn’t about flash. It’s about grace, utility, and a connection to Maine’s working boat roots.
What defines it?
Long, sweeping shear lines
V-shaped bows that part the sea
Timeless charm and practical beauty
Hinckley didn’t just adopt this style—they elevated it.
With nine service yards across the East Coast and the white-glove YachtCare concierge program, Hinckley doesn’t just build yachts—they curate ownership. Every boat is built to order, every client relationship long-term.
“The company now builds around 50 boats a year... crafting vessels of their dreams.”
The original Picnic Boat was a gamble—one built on instinct, not market research. It cost more than twice what it sold for. Early models had tracking issues. But like all great icons, the idea outpaced its imperfections.
"We sold it for $250,000. We had about $600,000 in it... as usual, we forged right ahead."
That boldness paid off. Hinckley didn’t just survive—it led.